In BA1, you’ll focus on the economic and operating context of business and learn how factors like competition, the behaviour of financial markets and government economic policy can influence an organisation. You’ll also learn about the information available to assist management in evaluating and forecasting the behaviour of consumers, markets and the economy in general.
You’ll understand the areas of economic activity relevant to an organisation’s decisions and, within this context, the numerical techniques to support such decisions.
Syllabus at a glance
A. Macroeconomic and Institutional Context of Business (25%)
B. Microeconomics and Organisational Context of Business (30%)
C. Informational Context of Business (20%)
D. Financial Context of Business (25%)
